Best of Content Marketing Blogs - April 09
Posted by May 12th 09
There are thousands of posts being published on various blogs every month. With our busy schedules, it sometimes proves difficult to keep track of them all. We scan quickly our RSS readers then move on to other tasks, wondering if we've missed some gems along the way. It's in this spirit that we've put together a recap of the best of Content Marketing blogs! Here we've chosen 7 not-to-be-missed blog posts that contains great thinking, as well as 3 eBooks/Whitepapers that are worth spending time reading. Ready?
Lessons Learned: Extrapolating value from failed attempts building social networks
This guest post by Ethan Yarbrough is both insightful and courageous - why is that, you may wonder? Because it examines three social media examples, one successful, and two that failed. People don't like to talk about their failed attempts, which is a shame since you can learn so much from mistakes. It takes guts to acknowledge that something went wrong, learn from it, improve and move on. Ethan Yarbrough does it smartly and elegantly.
If I had a dollar ...
Paul Dunway's post is about using your advertising dollars smartly. A little money can go far if you use it wisely. So what is your best bet? Invest in Content Marketing, Lead Nurturing and Social Media. Sure this takes time and creating content is a messy task, but it is a great way to generate new business for little money.
Here’s a Terrific Low Cost Way to Share Your Great Work and Ideas with Prospects Online
We love simple tips and techniques (especially free ones!) that helps improve your blogging or business. Newt Barrett tells you how (via PhillyWordsmith blog) you can use Google tools for presentations and on your blog.
Minimizing the Risk of Innovative Ideas
Dan Blank brings up the matter of big ideas and how they're often risqué and difficult to execute. He pinpoints brilliantly the risks inherent to implementing these ideas in order to avoid common traps while giving some tips to successfully make them work. A must-read!
Public Relations and Content Marketing
Those folks at Eyecube have a great sense of humor, which we appreciate greatly. We also much appreciate their in-depth article on Content Marketing. They rightfully state that PR agencies need to start implementing Content Marketing strategies in order to remain competitive and relevant.
Match Marketing Content to Executive's Media Preferences
Ardath Albee is a Content Marketing expert. In her post, she tells her readers which content is best for different clients/use/niches. Indeed, developing great content is one thing, keeping in mind who you are writing for is another. She lists interesting statistics that will keep you on the right track when creating your own content.
A Collection of Social Network Statistics
Gavin starts his post by saying that "statistics are loved by marketers". We got to say that we love statistics too! His post brings up some great social media numbers that can help back up your social media efforts to your clients or bosses while also confirming the widespread adoption of networking tools. Very interesting.
This April recap wouldn't be complete without listing some great eBooks and Whitepapers. Here are three you should absolutely read:
Did we miss out on something? Did you enjoy this recap? Comments are open! Also, you can also subscribe to this blog for free - we offer both email and RSS subscriptions!
posted in Other
July 2010
