White Papers - List of Lists - Part 2

Posted by Ambal Balakrishnan June 22nd 09

This is the third installment of white paper lists for the month of June. The earlier posts on this subject were White Papers - List of "How To" Blog Posts and White Papers - List of Lists - Part 1.

I pulled together a list of lists on white papers. There is a treasure trove of information in these lists on how to write and market white papers. I separated the list into three sections:

List of Lists on writing white papers (published last week)
List of Lists on marketing white papers (published today)
List of Lists on assorted topics related to white papers (will be published later this month)

Buckle up for a fantastic ride!

Blog Posts on Marketing White Papers
3 Worthy White Paper Marketing Tips
A white paper is not an ad. It is a great marketing tool that can deliver qualified leads. Michael Stelzner summarizes Larry Chase's ideas in his blog post Three Worthy White Paper Marketing Tips.

3 Ways to Make Sure Prospects Find Your White Papers
How do you maximize the visibility of your white papers? Stephanie Tilton shares three proven steps you can take to increase the likelihood that prospects will find and read your papers in her blog post 3 Ways to Make Sure Prospects Find Your White Papers.

4 Ways to Make PDFs Search Engine Friendly
A properly formatted PDF file can actually come up very high on search engine results and translate into more exposure for your white paper. Michael Stelzner shares tips on 4 Ways to Make PDFs Search Engine Friendly.

5 Steps to a White Paper that Pulls in the Perfect Prospect
Many companies fail to connect with the right prospects through their white paper because they commit one or more critical white paper mistakes. Stephanie Tilton gives five key steps that will help you take your white papers to the next level in her eBook 5 Steps to a White Paper that Pulls in the Perfect Prospect.

5 Quick Tips For Using a White Paper Effectively in Your Marketing
Bruce Carlson shares ideas for using a white paper in your non-tech small business or independent practice in his article 5 Quick Tips For Using a White Paper Effectively in Your Marketing.

5 Reasons White Papers Are Marketing Super Weapons
Are you seriously considering adding white papers to your mix of marketing tools? Michael Stelzner explains why in his blog post 5 Reasons White Papers Are Marketing Super Weapons.

5 Tips for Ensuring Search Engines and People Find Your White Papers
If your white paper conversion rates are dismal then chances are that your white paper page isn’t optimized, meaning prospects can’t find it in the search engines. Increase your white paper conversion rates by implementing ideas from Diana Huff's article Five Tips for Ensuring Search Engines and People Find Your White Papers.

5 Practical White Paper Marketing Tips
How do you gain more exposure for your white paper instead of just posting it on your website and hoping that you will get leads? Michael Stelzner shares his insights in his blog post 5 Practical White Paper Marketing Tips.

6 ‘Attention-Getting’ White Paper Elements
Today’s busy executive just doesn’t have time to sit down and read white papers from the Introduction to the Concluding Summary. To get our reader to notice those important value-added solution messages, read Jonathan Kantor's blog post Six ‘Attention-Getting’ White Paper Elements.

10 White Paper Marketing Tips
Larry Chase distills best practices gleaned after observes in white paper marketing and shares his insights in this blog post 10 White Paper Marketing Tips.

White Paper Guru Michael Stelzner is holding an exclusive hands-on event designed to equip you with everything you need to know to create and market compelling white papers - White Paper Boot Camp in San Diego on Aug 7, 2009. Do not miss this great opportunity to learn how to create and market white papers from the Guru himself. Register today and reserve your seat.