White Papers - List of Lists - Part 3
This is the fourth and last installment of white paper lists for the month of June. The earlier posts on this subject were White Papers - List of "How To" Blog Posts, White Papers - List of Lists - Part 1 and White Papers - List of Lists - Part 2.
There is a treasure trove of information in these lists on how to write and market white papers. I separated the list into three sections:
- List of Lists on writing white papers (published earlier this month)
- List of Lists on marketing white papers (published earlier this month)
- List of Lists on assorted topics related to white papers (published today)
Buckle up for a fantastic ride!
Assorted Blog Posts on White Papers
3 Reasons Why White Paper Demand is Spiking
It used to be that high-tech was the only place you saw white papers. Now white papers are working their way into ALL business-to-business industries. Read more thoughts from Michael Stelzner on 3 Reasons Why White Paper Demand is Spiking.
4 Reasons People Like Technology White Papers
The technology sector has adopted the medium more than any other single business industry. Why? Read Jonathan Kantor's thoughts at 4 Reasons People Like Technology White Papers.
Five Ways to Extend the value of Your White Paper
Since white papers are informative in nature, white papers can also form the basis of a number of marketing applications. Learn from Jim Lodico - Five Ways to Extend the value of Your White Paper.
5 Ways to Clearly Differentiate Your White Paper
Do you really want to distribute a similar type of white paper when everyone else is also doing the same thing? Jonathan Kantor shares his ideas in his blog post 5 Ways to Clearly Differentiate Your White Paper.
5 Fatal Post-Campaign Mistakes You Must Avoid
Broken post-campaign processes act like a major leak in your sales pipeline, draining it of valuable potential prospects and wasting precious marketing dollars. What are the most common mistakes companies make after inquiries come in, and what you can do to prevent them? Read Ed Gandia's article 5 Fatal Post-Campaign Mistakes You Must Avoid.
6 Interviewing Tips (for Writers)
Whatever your reason for doing an interview you want to do it right. That means having the right preparation, the right tools and the right questions. Read Sharon Hurley Hall's blog post on 6 Interviewing Tips (for Writers).
9 Easy Ways to Leverage a White Paper or Special Report
You've spent a lot of time on writing a white paper and uploaded the finished document to your web site. What next? Read Jamie Wallace's blog post on 9 Easy Ways to Leverage a White Paper or Special Report.
Ten Tough Questions to Ask Your White Paper Syndication Vendor
Online networks is fast becoming a leading method for technology and other B2B marketers to generate quality sales leads. Make every dollar you spend on white paper syndication generate the highest possible return. Howard Sewell shares his tips in his article Ten Tough Questions to Ask Your White Paper Syndication Vendor.
12 Techniques to Increase White Paper Leads
What techniques have you tried to increase leads from white paper requests? Read Bryan Eisenberg's article on 12 Techniques to Increase White Paper Leads.
White Paper Guru Michael Stelzner is holding an exclusive hands-on event designed to equip you with everything you need to know to create and market compelling white papers - White Paper Boot Camp in San Diego on Aug 7, 2009. Do not miss this great opportunity to learn how to create and market white papers from the Guru himself. Register today and reserve your seat.
Related Articles
- White Papers - List of Lists - Part 2
- White Papers - List of Lists - Part 1
- White Papers - List of "How To" Blog Posts
Over to you....
What is the one tip you will put to use in creating and marketing white papers?
posted in Tips and Techniques






July 2010
